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Publications

Publications by Joana Costa

2020

Open Innovation 4.0 as an Enhancer of Sustainable Innovation Ecosystems

Authors
Costa, J; Matias, JCO;

Publication
SUSTAINABILITY

Abstract
Innovation matters. Business success increasingly depends upon sustainable innovation. Observing recent innovation best practices, the emergence of a new paradigm is traceable. Creating an innovative ecosystem has a multilayer effect: It contributes to regional digitalization, technological start-up emergence, open innovation promotion, and new policy enhancement retro-feeding the system. Public policy must create open innovation environments accordingly with the quintuple helix harmonizing the ecosystem to internalize emerging spillovers. The public sector should enhance the process, providing accurate legal framework, procurement of innovation, and shared risks in R&D. Opening the locks that confine the trunks of community, academic, industry, and government innovation will harness each dimension exploiting collective and collaborative potential of individuals towards a brighter sustainable future. In this sense, the aim of this study is to present how open innovation can enhance sustainable innovation ecosystems and boost the digital transition. For that, firstly, a diachronic perspective of the sustainable innovation ecosystem is traced, its connection to open innovation, and identification of the university linkages. Secondly, database exploration and econometric estimations are performed. Then, we will ascertain how far open innovation frameworks and in particular the knowledge flows unveiled by the university promote smart and responsible innovation cycles. Lastly, we will propose a policy package towards green governance, empowering the university in governance distributed ecosystem, embedded in the community, self-sustained with shared gains, and a meaningful sense of identity.

2022

The Impact of Corporate Social Responsibility and Innovative Strategies on Financial Performance

Authors
Costa, J; Fonseca, JP;

Publication
RISKS

Abstract
The article aims to appraise the role of Corporate Social Responsibility (CSR) and innovation strategies as leverages of a company's financial performance. The theoretical and empirical statement of this link aims to reinforce the importance of these strategical options in both the managerial and the public policy domain. Shedding light on the economic return of these practices will help managers make better strategic decisions. Policy makers will also grasp the required evidence to encompass CSR in policy packages. To address the research question, data were collected from the Thomson Reuters Eikon Datastream covering the 1000 largest companies listed on the stock exchange worldwide. Thereafter, hierarchical linear regressions were performed to produce the econometric results. Two time frames (2015-2019) were compared to address time-space trends. Enrolling in CSR activities entails additional costs which can undermine the company's financial performance if not properly supported by public policies. Combining CSR and innovation appears to be the best strategy for companies seeking improvements in their financial performance while being socially responsible. The contribution of this study is threefold: first, the analysis covers the largest thousand firms in operation worldwide; secondly, the econometric results demonstrate that combining CSR with innovation positively impacts financial performance; and lastly, the time comparison evidences a positive but slow evolution in CSR adoption. The article provides an applied perspective, of use both for managers and policy makers, as to how they should approach and disseminate involvement in these types of activities.

2021

Carrots or Sticks: Which Policies Matter the Most in Sustainable Resource Management?

Authors
Costa, J;

Publication
RESOURCES-BASEL

Abstract
Green growth has resulted from resource management, setting the speed for sustainable development. Eco-innovations are essential for the improvement of a firm's performance with societal gains, demanding special attention from policy makers. This paper deals with the effect of policy actions on the enhancement of eco-innovation adoption. The Community Innovation Survey (CIS) 2012-2014 is used to estimate the impact of 'carrots' and 'sticks' on innovations with ecological benefits. In addition, the impact of a firm's structural characteristics in ecological strategies is investigated. Regulations and taxes enhance eco-innovation, but grants are only relevant in the case of eco-innovations with external benefits. The firm dimension and non-technological innovation also increase the eco-innovation propensity. Embedding policy actions with environmental concerns will enhance social responsibility and promote resource preservation, providing waste as an economic value. The purpose of this paper is twofold. First, it aims to appraise the effectiveness of the different policy instruments applied in the adoption of innovation with ecological benefits with both internal and external benefits. Secondly, it aims to identify which firm characteristics determine these managerial strategies. Hopefully, light will be cast on the topic so that public and private decision-makers will be given recommendations for policy package design working towards smart and green growth.

2021

SMEs Must Go Online-E-Commerce as an Escape Hatch for Resilience and Survivability

Authors
Costa, J; Castro, R;

Publication
JOURNAL OF THEORETICAL AND APPLIED ELECTRONIC COMMERCE RESEARCH

Abstract
The recent emergence of e-commerce has brought a shifting paradigm into global markets. This revolutionary framework relying upon technological progress has conveyed a new era of commerce. More than ever, businesses are using digital marketplaces to stay relevant and competitive. Suddenly, buying online has become part of their daily routines. Accessibility, flexibility, and convenience make the internet the ideal platform for modern age consumers. Small and medium enterprises predominate in almost every industry generating employment, income, and sustainability. Nonetheless, e-commerce adoption among these organizations is yet to be widely undertaken. This article has a twofold objective: first, it gathers data regarding the emergence of e-commerce adoption by SMEs through a systematic literature review encompassing 32 indexed articles (published between 2003 and 2021). Secondly, it provides a quantitative and qualitative analysis identifying strategic options and guidelines for a smooth digital transition among these players. Lastly, some recommendations to policy makers were clipped to work as facilitators, given SMEs specificities. The future is digital and the struggle for e-commerce adoption and exploitation among these organizations is at the top of the agenda. It is central in maintaining the vibrancy of the business ecosystem, and is therefore a turnkey for economic recovery.

2022

Public Policies, Open Innovation Ecosystems and Innovation Performance. Analysis of the Impact of Funding and Regulations

Authors
Costa, J; Moreira, AC;

Publication
Journal of Open Innovation: Technology, Market, and Complexity

Abstract
Open innovation (OI) has been implemented to develop competitive advantages based on the management of innovation with external players. As such, it is expected that the generalized adoption of OI practices needs to be nurtured by governmental public policies in order to enhance OI-based ecosystems. The role of open innovation ecosystems is known by the importance of multiple synergies among players/stakeholders, which are expected to be supported by regulations and funding to consolidate firms’ innovation results. This paper analyzes the role of regulations and funding on firms’ innovation performance using the double-hurdle estimation procedure. The results show that, in the first tier, inbound knowledge flows positively affect performance, and, in the second tier, public funds further reinforce innovation performance and fiscal and security regulations. In contrast, as regulations are perceived as barriers, they fail to impact innovation performance. With this paper, we manage to shed light on the importance of public policy funds in the support of thriving OI-based ecosystems as enhancers of firms’ innovation performance.

2021

Counterintelligence Technologies: An Exploratory Case Study of Preliminary Credibility Assessment Screening System in the Afghan National Defense and Security Forces

Authors
Reis, J; Amorim, M; Melao, N; Cohen, Y; Costa, J;

Publication
INFORMATION

Abstract
The preliminary credibility assessment screening system (PCASS) is a US-based program, which is currently being implemented by intelligence units of the North Atlantic Treaty Organization (NATO) to make the initial screening of individuals suspected of infiltrating the Afghan National Defense and Security Forces (ANDSF). Sensors have been instrumental in the PCASS, leading to organizational change. The aim of this research is to describe how the ANDSF adapted to the implementation of PCASS, as well as implemented changes since the beginning of the program. To do so, we have conducted a qualitative, exploratory, and descriptive case study that allows one to understand, through the use of a series of data collection sources, a real-life phenomenon of which little is known. The results suggest that the sensors used in PCASS empower security forces with reliable technologies to identify and neutralize internal threats. It then becomes evident that the technological leadership that PCASS provides allows the developing of a relatively stable and consistent organizational change, fulfilling the objectives of the NATO and the ANDSF.

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