Abstract
This chapter addresses some of the misconceptions regarding female entrepreneurship and how different notions in different contexts lay the ground for further misalignments in the entrepreneurial process. It also addresses how contextual issues affect social and economic underpinnings in different countries. Stereotypes in traditional and modern societies and the barriers to gender equality results in unequal distribution of resources, which are further reflected on the characteristics of entrepreneurs leading to potential hindrances to female entrepreneurship from contextual issue. The need to recognize the diversity that exists among different contexts and the level of impact on female entrepreneurship is reflected on society. Finally, the chapter offers a tentative outlook for further research into female entrepreneurship through the discussion of contextual issues and conclusions.

Abstract
Research on tourist destination images is vast and embraces many destinations, approaches, and methods. More attention has been given to the perspective of final customers, instead of the ones who sell the tourist products to them. This chapter aims to understand how foreign tourist intermediaries, from the top outbound countries, perceive and sell Portugal as a tourist destination. It aims also to analyze the travel motivations they expect Portugal can satisfy and the information sources used to collect information to create tourist products regarding this destination. Foreign tourist intermediaries have a very positive image of Portugal as a destination, associating it to a set of cognitive attributes and psychological motivations.

Abstract
The human development is used to evaluate the richness of human life, focusing on the people, on their opportunities and choices, rather than simply on the richness of economies. As for national culture, it is understood as a set of characteristics that distinguish members and that may influence all aspects of social and individual life. This study hypothesizes that national culture, measured using Hofstede's six cultural dimensions, has an impact on corruption and on innovation, and that less corrupt and more innovative nations create better welfare conditions and human development for their habitants. To test the proposed framework, data were obtained from Hofstede's, Transparency International, Global Innovation, and United Nations Development Programme websites for the year 2012. Using PLS-SEM, the results show that cultural factors play a smaller role on determining innovation than corruption, and that decreasing corruption is more important to improve human development than increasing innovation.

Abstract
There has been a growing interest in academia regarding the term 'social innovation', including in disciplines such as sociology, administration, history, management, psychology, and economics. The literature highlights the lack of scientific clarity in the use of the term, and some scholars argue that the term is no more than a 'buzzword' or a 'fad'. This article focusses on the analysis of the conceptualizations of social innovation, contrasting sociological and economical approaches, and adopts an integrative approach to propose a categorization scheme of social innovation projects based on three distinct variables, namely the level of policy support, the profit orientation and the geographical scale. We argue that government support and the scalability of social innovations should be carefully pondered depending on the characteristics of the social innovation initiatives. We conclude that policy support should privilege social innovation initiatives that, while having the potential to deliver social good, are constrained by market failures. In addition, we also argue in favour of policy support for small bottom-up initiatives that have a profit-logic but are not sufficiently robust to survive on their own due to the liabilities of smallness and newness. Finally, we advise caution in public policies supporting scale-up strategies and highlighted the inherent challenges.

Abstract
The latest forecasts for the Portuguese tourist industry show that it will represent 16% of the Portuguese GNP very soon and, for 2017, the State Statistical Office registered over 3.5 million guests visiting the North of Portugal and around 7.4 million overnight stays in the region's tourist accommodation, which makes it safe to say that investing in projects that foster a common language in business communication will not only result in tangible financial gains but also in improved multi-cultural and multilingual understanding. Companies need, thus, to communicate seamlessly in a fully internationalised and digital world challenges companies to meet the need to systematise and harmonise language to properly convey meaning, thus promoting successful business undertakings. Such a need, a direct consequence of the phenomenon of globalisation and internationalisation of scientific and technological knowledge, becomes clear in a region with all the necessary elements to anchor sustainable growth, namely the four locations classified as UNESCO's World Heritage sites (Porto's historic center, Alto Douro wine region, Oa Valley Archeological Park and GuimarSes Historic Center). "WiTo - Do you speak wine tourism?" is a project, supported by a PhD thesis, that aims at creating an electronic multilingual thesaurus the wine tourism experts will consider a useful tool for communicating with different publics (experts and non-experts). Thus, we will have to determine which subjects and technical know-how are considered core, complementary and cross-sectional to wine tourism, leading to the conceptual representation of wine tourism specialised language (which, in turn, will allow for structuring and harmonization of the linguistic heritage clearly visible in the area's terminology). This project aims at providing the necessary basis for optimising knowledge transfer (thus promoting a faster flow of technical and scientific information) and its implementation in tourism information systems and electronic support platforms. This article aims at giving an overview of the current research in this area and presenting WiTo by highlighting some of its preliminary results and discussing some of the open questions.

Abstract
This article arises from the proposal of a new approach regarding the inclusion of soft-digital skills training in higher education. The study carried out on several curricular units in different higher education courses in Portugal led us to reflect on a different educational model, which combines the development of soft skills in digital environments. Digitalization and the use of technologies since early ages in the educational process are raising interesting questions. This article intends to go deeper on the use of digital technologies, namely through the virtual environments imposed by higher education institutions as a form of study. The main question is how pedagogies and the use of technologies have a meeting point where it is possible to continue humanization in education through the utilization of virtual environments to support the teaching/learning process. The methodology used in this study has its support on questionnaires made to students of higher education in different areas of knowledge, such as medicine, nursing, engineering, management, arts and literature. The main conclusions of this study are the importance of creating and using digital platforms that not only support the study but also contemplate the use of a virtual reality where students can interact with others in the discussion and resolution of real life situations.