Cookies Policy
The website need some cookies and similar means to function. If you permit us, we will use those means to collect data on your visits for aggregated statistics to improve our service. Find out More
Accept Reject
  • Menu
Publications

Publications by Ana Camanho

2014

Desenho de promoções diferenciadas em empresas de retalho recorrendo à segmentação de clientes

Authors
Miguéis, VL; Camanho, AS; Cunha, JFe;

Publication
Investigação operacional em ação: casos de aplicação

Abstract

2013

Performance trends in the construction industry worldwide: an overview of the turn of the century

Authors
Horta, IM; Camanho, AS; Johnes, J; Johnes, G;

Publication
JOURNAL OF PRODUCTIVITY ANALYSIS

Abstract
This paper presents an exploratory study to assess the efficiency level of construction companies worldwide, exploring in particular the effect of location and activity in the efficiency levels. This paper also provides insights concerning the convergence in efficiency across regions. The companies are divided in three regions (Europe, Asia and North America), and in the three main construction activities (Buildings, Heavy Civil and Specialty Trade). We analyze a sample of 118 companies worldwide between 1995 and 2003. Data envelopment analysis is used to estimate efficiency, and the Malmquist index is applied for the evaluation of productivity change. Both methods were complemented by bootstrapping to refine the estimates obtained. A panel data truncated regression with categorical regressors is used to explore the impact of location and activity in the efficiency levels. The results reveal that the efficiency of North American companies is higher than the European and Asian counterparts. Other important conclusion points to a convergence in efficiency levels across regions as in North America productivity remains stable, whereas in Asia and Europe productivity improves.

2015

Undesirable outputs and weighting schemes in composite indicators based on data envelopment analysis

Authors
Zanella, A; Camanho, AS; Dias, TG;

Publication
EUROPEAN JOURNAL OF OPERATIONAL RESEARCH

Abstract
This paper discusses different models that can be used to construct composite indicators with both desirable and undesirable output indicators. Two approaches are considered. The first is an indirect approach, based on a traditional Data Envelopment Analysis model, requiring a prior transformation in the measurement scale of the undesirable outputs. The second is a direct approach, based on a directional distance function model. The use of a directional distance function allows for the accommodation of undesirable indicators in their original form. The main limitations of these approaches are discussed related to the data transformation in the case of the indirect approach and the possibility to obtain negative margin rates of substitution between the desirable and undesirable outputs in the case of the direct approach. These issues lead to the proposal of a new composite indicator model based on a directional distance function that overcomes the limitations associated with the existing approaches. The incorporation of information on the relative importance of individual indicators using weight restrictions is discussed. Proposed here is an enhanced formulation of weight restrictions, in the form of assurance regions type I, that reflects the relative importance of the indicators in percentage terms. The models are illustrated in the assessment of Brazilian hydropower plants and are suitable for any assessment involving the aggregation of key performance indicators whenever undesirable outputs are present.

2013

Customer attrition in retailing: An application of Multivariate Adaptive Regression Splines

Authors
Migueis, VL; Camanho, A; Falcao e Cunha, JFE;

Publication
EXPERT SYSTEMS WITH APPLICATIONS

Abstract
The profit resulting from customer relationship is essential to ensure companies viability, so an improvement in customer retention is crucial for competitiveness. As such, companies have recognized the importance of customer centered strategies and consequently customer relationship management (CRM) is often at the core of their strategic plans. In this context, a priori knowledge about the risk of a given customer to mitigate or even end the relationship with the provider is valuable information that allows companies to take preventive measures to avoid defection. This paper proposes a model to predict partial defection, using two classification techniques: Logistic regression and Multivariate Adaptive Regression Splines (MARS). The main objective is to compare the performance of MARS with Logistic regression in modeling customer attrition. This paper considers the general form of Logistic regression and Logistic regression combined with a wrapper feature selection approach, such as stepwise approach. The empirical results showed that MARS performs better than Logistic regression when variable selection procedures are not used. However, MARS loses its superiority when Logistic regression is conducted with stepwise feature selection.

2015

Eco-efficiency assessment at firm level: An application to the mining sector

Authors
Oliveira, R; Camanho, A; Zanella, A;

Publication
Operations Research and Big Data: IO2015-XVII Congress of Portuguese Association of Operational Research (APDIO)

Abstract
Assessing firms' Eco-efficiency is important to ensure they succeed in creating wealth without compromising the needs of future generations. This work aims to extend the Eco-efficiency concept by including in the assessment new features related to environmental benefits. Eco-efficiency is evaluated using a DEA model specified with a Directional Distance Function. The new methodology proposed in this paper is illustrated with an application to world-class mining companies, whose results and managerial implications are discussed.

2014

Modelo de apoio à gestão da pescaria de bivalves com ganchorra no Algarve baseado em dinâmica de sistemas

Authors
Camanho, AS; Martins, JH; Oliveira, MM; Gaspar, MB;

Publication
Investigação operacional em ação: casos de aplicação

Abstract

  • 3
  • 18