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Publicações

Publicações por SYSTEM

2021

The Effect of University Missions on Entrepreneurial Initiative across Multiple Entrepreneurial Ecosystems: Evidence from Europe

Autores
Pita, M; Costa, J; Moreira, AC;

Publicação
EDUCATION SCIENCES

Abstract
Entrepreneurial universities are a significant element of entrepreneurial ecosystems and aspire to foster entrepreneurial initiative through their "third mission". However, while entrepreneurial ecosystems are scrutinized using a contextual approach to detect differences and similarities and how they affect entrepreneurship, little is known about how entrepreneurial universities impact entrepreneurial initiatives in general, considering multiple environments. Drawing on entrepreneurial university and entrepreneurial ecosystem theories, a conceptual framework is proposed that aims to explain the effect of the entrepreneurial university on an entrepreneurial initiative through its three "missions", using an entrepreneurial ecosystem taxonomy. Based on individual data from the Global Entrepreneurship Monitor, this entrepreneurial initiative analyzed 18 European countries in 2017. The results do not generally support the importance of entrepreneurial universities to entrepreneurial initiative. The relevance of entrepreneurial universities increases in more fragile entrepreneurial ecosystems since individuals need support over multiple dimensions. Conversely, the entrepreneurial universities that are embedded in stronger entrepreneurial ecosystems lose relevance and negatively affect the entrepreneurial initiative. Therefore, the value of entrepreneurial universities is reduced when individuals receive greater support from other dimensions. The variations across both groups suggest that the concept of entrepreneurial universities is not a contemporaneous phenomenon; however, their effect is progressively revealed by the maturity of each university's mission. This perspective substantially changes the understanding of entrepreneurial universities as a thwartwise strategy, suggesting that the universities' impact is expanded as their missions gradually evolve. Overall, the study contributes to an understanding of the implications for universities that blindly follow entrepreneurship, neglecting the exogenous environment, namely, the entrepreneurial ecosystem and individual drive.

2021

Social Enterprise Performance: The Role of Market and Social Entrepreneurship Orientations

Autores
Pinheiro, P; Daniel, A; Moreira, A;

Publicação
VOLUNTAS

Abstract
Market orientation has been presented as an important predictor of business performance, and it is presumed to contribute to long-term success in both profit-oriented and non-profit enterprises. Similarly, entrepreneurial orientation is a concept that has been widely applied to business firms but has not been empirically tested in social enterprises. Moreover, the literature does not present a widely accepted and tested conceptual model relating entrepreneurial orientation, market orientation and performance, in the realm of social enterprises. In order to fill this gap, this research assesses how these strategic orientations affect social and economic performance in the setting of social enterprises. Structural equation modeling was used as a means to analyze the hypothesized relationships. After testing the model on a sample of 805 Portuguese social enterprises, the findings show that both social entrepreneurship and market orientations significantly impact social performance. The results also indicate that market orientation mediates the effect of social entrepreneurship orientation on the performance of social enterprises.

2021

A case study on FMEA-based improvement for managing new product development risk

Autores
Moreira, AC; Ferreira, LMDF; Silva, P;

Publicação
INTERNATIONAL JOURNAL OF QUALITY & RELIABILITY MANAGEMENT

Abstract
Purpose The purpose of this paper is to explore the applicability of the failure mode and effects analysis (FMEA) as an effective tool for decreasing failure risk in the early phase of the new product development (NPD), which adds to existing literature on the application of FMEA in NPD. Design/methodology/approach Through the application of action research (AR) methodology, it was possible to develop a case study examining the use of FMEA to decrease NPD risk in an early phase of NPD execution. Findings The importance and immediate gains of identifying NPD failures support FMEA's usefulness for NPD risk decrease. Moreover, its user-friendliness, timeliness and cost advantages facilitate the introduction of FMEA in the early phase of NPD execution. Originality/value FMEA is a well-known method used in manufacturing companies to identify and correct failures in products, processes and systems. This article explores the lack of practice-oriented evidence on the use of FMEA in the early phase of NPD execution and provides support to its applicability and effectiveness.

2021

Foreign and multinational ownership impact on firm exit: A sectoral analysis

Autores
Silva, P; Moreira, AC;

Publicação
MANAGERIAL AND DECISION ECONOMICS

Abstract
This article examines the impact of foreign and multinational ownership on firm exit using a sample of Portuguese firms for the period 2007-2016, with Kaplan-Meier survival functions and a Cox proportional hazard model. The results show that purely domestic firms endure worse survival prospects than multinationals, but this is more related to firm-level variables and not because of the effects of foreignness or multinational ownership. The disaggregated results at a sectoral level provide support for the contingent role of foreignness in very specific sectors of the Portuguese economy.

2021

Entrepreneurial Ecosystems and Sustainable Entrepreneurship: Challenges Towards More Social Entrepreneurial Orientation

Autores
Pita, M; Costa, J; Moreira, AC;

Publicação
Springer Proceedings in Mathematics and Statistics

Abstract
The purpose of this paper is to grasp the connection between entrepreneurial ecosystems and sustainable entrepreneurship and its relevance for tackling societal challenges. In particular, the work investigates if entrepreneurial ecosystems, through the lens of education and social context, simulate social entrepreneurial orientation. To accomplish the research goals, an empirical study is conducted relying on Global Entrepreneurship Monitor from 2015, where 58 countries are analyzed based on the Entrepreneurial Ecosystem Taxonomy. The results point that education and social context are supporters of social entrepreneurship, emphasizing on both institutional and social networks role. However, the findings reveal that social context tends to instigate more regular entrepreneurship when compared to social entrepreneurship, although being a driver in both cases. © 2021, The Author(s), under exclusive license to Springer Nature Switzerland AG.

2021

The omnichannel strategy in portuguese companies: an overview

Autores
Alves, S; Da Fonseca, MJS; Garcia, JE; De Oliveira, LC; Teixeira, A;

Publicação
PROCEEDINGS OF 2021 16TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI'2021)

Abstract
The consumer's profile and behaviour have undergone drastic changes in recent years, as a result of rapid technological developments associated with the proliferation of the Internet, which have boosted the growth of e-commerce. Retail needed to adopt new strategies to respond to new consumer demands leading to the development of omnichannel. The omnichannel strategy is centred on the consumer and aims to offer him/her a unique, consistent, and quality experience, through any contact point and wherever the consumer wants. However, most Portuguese retailers still opt for a multichannel strategy, where the physical shop and the online shop operate independently from each other. Although there are already some successful cases in Portugal, it can be considered that the use of omnichannel is still at an early stage. More publicity is needed so that retailers are aware of the concept and above all recognise the advantages of this new strategy. Before disclosure it is important to understand why companies work with both online and offline channels and do not opt for an omnichannel strategy. This study aims to analyse Portuguese companies that have not yet adopted an omnichannel strategy, to understand the barriers that make them unwilling to adopt this strategy. To this end, a quantitative research was carried out through the application of surveys to companies in different districts of Portugal to understand their position in relation to omnichannel and the reasons for not moving to this structure. The results obtained made it possible to describe the importance of omnichannel as a commercial and distribution strategy and analyse the reasons why its use by companies in Portugal is still extremely low. The lack of knowledge about the structure and management issues emerged as the biggest barriers.

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