Abstract
Social media are essentially changing the way firms communicate, create and collaborate in and for innovation. In this special issue introductory article, we take stock of the robust multi-faceted nature of research and practice at the intersection of social media (SM) and innovation. We introduce the nine papers included in this special issue and highlight the rich variety of their contribution with reference to our organising framework. Diagnosing from a strategic perspective, we position SM strategy in and for innovation as an overlapping interaction between dynamic capabilities (sensing, seizing, reconfiguration) and the level of stakeholder engagement (macro, meso, micro). We explain how each interaction holds distinctive synergy in an open and collaborative innovation process. This organising framework shows how the malleable nature of SM creates opportunities for firms to engage widely distributed knowledge sources, enhance innovation capabilities and empower internal human resources towards an open and collaborative culture. Yet, we warn that all is not as rosy as it seems and a purposeful and coherent strategy that delivers distinctive ‘co-ownership’ experiences is quintessential ingredient to realise profits from SM use in innovation.

Abstract
Social media are privileged vehicles to generate rich data created with unprecedented multi-faceted insights to drive faster ideation and commercialisation of client-centric innovations. The essence of data generated through social media is rooted in the connections and relationships it enables between firms and their stakeholders, and represents one of the greatest assets for data-driven innovation. As most of the firms are still experiencing and trailblazing in this matter, the current challenge is therefore to learn how to benefit from social media's potential for innovation purposes. In the last decade, research interest has increased towards understanding social media – innovation interactions. The reliance on the wisdom of the crowd in driving major business decisions and shaping society's way of life is now well acknowledged in academic and business literature. Social media is increasingly used as a tool to manage knowledge flows within and across organisation boundaries in the process of innovation. Yet, conceptualisation of social media and innovation interaction and a systematic review of how far the field has come remains providential. Therefore, through a systematic literature review we aim to identify research trends and gaps in the field, conceptualise current paradigmatic views and therein provide clear propositions to guide future research. Based on a systematic review, 111 articles published in peer-reviewed journals and found in EBSCO Host® and Scopus® databases are descriptively analysed, with results synthesized across current research trends. Findings suggest social media is seen as enabler and driver of innovation, with behavioural and resource based perspectives being the most popular theoretical lens used by researchers. The originality of the paper is rooted in the comprehensive search and systematic review of studies in the discourse, which have not been unified to date. Implications for advancement of knowledge are embedded in the purposefully proposed theoretical, contextual and methodological perspectives, providing future research directions for exploring social media capability in innovation management.

Abstract
Introduction: Foreign languages are of vital importance in tourism today, particularly in rural tourism. If we consider that more than a third of the demand for TER in the national territory is made up of foreigners (INE, 2017), we understand the importance of foreign language skills. Moreover, the Portuguese quality standard of the TER states that promoters of the activity must have at least knowledge of a foreign language. If this is unquestionable, it is also true that in the universe of existing enterprises, several indications are that foreign language competence presents itself as a fragility for many enterprises. Objetives: Taking as a reference a rural tourism enterprise, the objective of this study is to explore the importance of foreign languages in the success of tourism activity in rural areas. Methods: In order to allow a deeper analysis, a case study methodology is used. In addition to a semi-structured interview, we use documentary information and the observation of the languages used in the online comments (in TRIPadvisor and booking.com). Results: In the interview the importance of foreign languages was highlighted. Many of the comments online are made in a foreign language. Conclusion: Competence in foreign languages is vital to the success of rural tourism. © 2019, Polytechnic Institute of Viseu. All rights reserved.

Abstract
O principal objetivo do artigo é apresentar as linhas gerais da importância da indústria petrolífera para a Venezuela a partir do estudo da tentativa de expansão produtiva e urbana em direção à faixa centro-oriental do território nacional sob os objetivos do Projeto Socialista do Orinoco (PSO). Baseado em revisão da literatura e análise de dados secundários, o trabalho discute a proposta de adensamento urbano e diversificação produtiva comandada pela grande indústria de petróleo, assinalando seus objetivos, suas características e os desafios enfrentados. O texto conclui que a proposta de crescimento econômico e diversificação, baseada na indústria de petróleo, mostrou-se frágil pela alta dependência inicial à conjuntura internacional favorável e por não conseguir superar problemas estruturais crônicos de longa data que afetam o país, tal como a valorização cambial, que atua no desestímulo à substituição de importações.

Abstract
Innovation is a vital process for any business to remain competitive in this age. This progress must be coherently and optimally managed, allowing for successful improvement and future growth. The Handbook of Research on Strategic Innovation Management for Improved Competitive Advantage provides emerging research on the use of information and knowledge to promote development in various business agencies. While covering topics such as design thinking, financial analysis, and policy planning, this publication explores the wide and complex relationships that constitute strategic innovation management principals and processes. This publication is an important resource for students, professors, researchers, managers, and entrepreneurs seeking current research on the methods and tools regarding information and knowledge management for business advancement.

Abstract
The story of societal progress has long been acknowledged to involve two brothers - management research and management practice (Beyer, 1982). Although, reared by the same knowledge core (Poole and Van de Ven, 1989; Wallin and von Krogh, 2010), the brothers in a display of their contrasting lives behave independently, often disparately. Their distinct behaviour has prompted scholars to report that ’most of what management researchers do utterly fails to resonate with management practice’ (Bansal et al., 2012, p. 73). Those observing the relationship unfold have been concerned of this disconnect for decades (Banks et al., 2016; Hambrick, 1994; Shapiro, Kirkman and Courtney, 2007). Gordon and Howell (1959) posited that universities and business schools need to be ’better informed and more scholarly faculties that are capable of carrying on more significant research, and with greater appreciation of the contributions to be made to the development of business competence’ (p.425). (...)