Cookies
O website necessita de alguns cookies e outros recursos semelhantes para funcionar. Caso o permita, o INESC TEC irá utilizar cookies para recolher dados sobre as suas visitas, contribuindo, assim, para estatísticas agregadas que permitem melhorar o nosso serviço. Ver mais
Aceitar Rejeitar
  • Menu
Publicações

Publicações por CITE

2022

The Retail Sector's Bet on Artificial Intelligence The Portuguese Case

Autores
Ribeiro, J; Clarinha, B; Cunha, D; Zhu, YH; Walter, CE; Au Yong Oliveira, M;

Publicação
2022 17TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI)

Abstract
Nowadays, and increasingly, Artificial Intelligence (AI) occupies a leading role in the world, being used in the most diverse contexts. The retail sector is just one of them. The starting question that originated this article is: is Portugal receptive to the use of cutting-edge Artificial Intelligence in retail? In other words, what is the opinion of the Portuguese and residents in Portugal, as consumers, regarding the use of automation by retail companies? Based on the analysis of the answers to an online questionnaire (which obtained 132 answers), we will present our conclusions regarding this matter. The goal is to understand if Portuguese people / residents in Portugal are willing and interested in going to supermarkets like Amazon Go or Continente Labs (or Pingo Doce & GO NOVA). In addition, it is intended to understand the reasons that lead them to respond skeptically, so that, in the future, strategies may be initiated by the companies of the sector, which based on greater and better education, may clarify, and perhaps change their assumptions and convictions. The results of this study reveal that the Portuguese and residents in Portugal are not yet interested in using automated supermarkets, showing some mistrust and reticence towards this new technology, although they recognize that it can increase the speed and efficiency of the service. In fact, of the 37,1% of respondents that consider it quite attractive, about 84% believe it may have a significant impact on the reduction of time spent shopping.

2022

Estrategias de gamificación digital para promover el aprendizaje basado en la experiencia sobre preservación y curaduría en museos

Autores
Andrez, B; Pinto, MM; Menino Homem, P;

Publicação
CIMED22 - II Congreso internacional de museos y estrategias digitales

Abstract
Como espacios de aprendizaje y fruición, los museos están constantemente adaptando sus contenidos y acciones para hacer frente a la dinámica de las transformaciones sociales. La introducción de nuevas tecnologías digitales en los espacios de exhibición permitió a los equipos del museo comunicar sus colecciones e interactuar con sus visitantes de formas muy diferenciadas. El fenómeno de la gamificación y sus estrategias implícitas plantean la posibilidad de mejorar el compromiso entre personas, objetos e información asociada, y puede permitir a los museos establecer nuevos enfoques y resultados. El trabajo a presentar forma parte de un programa de investigación de doctorado centrado en el desarrollo de experiencias gamificadas y sus implicaciones en el proceso infocomunicacional y de aprendizaje no formal en museos, específicamente aplicado a un grupo de visitantes entre 8 a 12 años. El objetivo es compartir reflexiones y consideraciones sobre el despliegue de un prototipo digital gamificado en un museo en Portugal, con el fin de mejorar el conocimiento sobre las colecciones y la conciencia sobre el trabajo entre bastidores invisible, complejo e interdisciplinario rico de los equipos del museo, que se ocupan de la curaduría y gestión de riesgos para asegurar su preservación, así como su fruición incluyente. Basándonos en literatura relevante y en marcos de gamificación identificados, nos enfocamos en la descripción de posibles soluciones gamificadas con la yuxtaposición de objetivos de aprendizaje y posibles resultados. Como parte de un enfoque exploratorio, pretendemos enumerar las mejores prácticas para cumplir con los requisitos educativos iniciales, así como proceder con posibles soluciones para responder a ellos. También pretendemos fusionar estas reflexiones con inferencias plausibles de motivaciones intrínsecas y extrínsecas en grupos y comprender cómo pueden influir en las acciones deseadas y en toda la experiencia de aprendizaje gamificada.  

2022

Políticas culturais, indicadores e Comunicação Pública

Autores
Martins, TC; Pinto, MMGdA; Silva, AMBMd;

Publicação
Redes

Abstract
A proposta do estudo é problematizar a produção e comunicação de informação pública e a configuração de indicadores culturais com vista ao desenvolvimento de instrumentos e novos formatos de disponibilização e interação nas práticas governamentais. O paper procura articular os conceitos de política cultural, indicadores culturais e Comunicação Pública e apresentar uma proposta de modelo interpretativo para a configuração de indicadores culturais a partir de um case study em Portugal. Conclusivamente, o estudo aponta que, através de práticas de Comunicação Pública, os indicadores são (i) reconhecidos enquanto ato comunicacional que (ii) potencializam as ferramentas de transparência e de prestação de contas sobre as práticas dos entes governamentais.

2022

Dynamic monopoly and consumers profiling accuracy

Autores
Laussel, D; Long, NV; Resende, J;

Publicação
JOURNAL OF ECONOMICS & MANAGEMENT STRATEGY

Abstract
Using a Markov-perfect equilibrium model, we show that the use of customer data to practice intertemporal price discrimination will improve monopoly profit if and only if information precision is higher than a certain threshold level. This U-shaped relationship lends support to a popular view that knowledge is good only if it is sufficiently refined. When information accuracy can only be achieved through costly investment, we find that investing in profiling is profitable only if this allows to reach a high enough level of information precision. Consumers expected surplus being a hump-shaped function of information accuracy, we show that consumers have an incentive to lobby for privacy protection legislation which raises the cost of monopoly's investment in information accuracy. However, this cost should not dissuade firms to collect some information on customers' tastes, as the absence of consumers' profiling is actually detrimental to consumers.

2022

When Is Product Personalization Profit-Enhancing? A Behavior-Based Discrimination Model

Autores
Laussel, D; Resende, J;

Publicação
MANAGEMENT SCIENCE

Abstract
This paper investigates duopoly competition when horizontally differentiated firms are able to make personalized product-price offers to returning customers, within a behavior-based discrimination model. In the second period, firms can profile old customers according to their preferences, selling them targeted products at personalized prices. Product-price personalization (PP) allows firms to retain all old customers, eliminating second-period customer poaching. The overall profit effects of PP are shown to be ambiguous. In the second period, PP improves the matching between customers??? preferences and firms??? offers, but firms do not make any revenues in the rival???s turf. In the Bertrand outcome, second-period profits only increase for both firms if the size of their old turfs are not too different or initial products are not too differentiated. However, the additional secondperiod profits may be offset by lower first-period profits. PP is likely to increase firms??? overall discounted profits when consumers??? (firms???) discount factor is low (high) and firms??? initial products are exogenous and sufficiently different. When the location of initial products is endogenous, profits are hurt because of an additional location (strategic) effect aggravating head-to-head competition in the first period. Likewise, when a fraction of active consumers conceals their identity, PP increases second-period profits at the cost of aggressive first-period price competition. Finally, we show that the room for profitable PP enlarges considerably if firms rely on PP as an effective device to sustain tacit collusive outcomes, with firms credibly threatening to respond to first-period price deviations with

2022

Internationalization of Family Businesses: Does Size Really Matter?

Autores
Costa, J;

Publicação
Research Anthology on Strategies for Maintaining Successful Family Firms

Abstract
Worldwide, family businesses are one of the cornerstones of the entrepreneurial fabric, being as a consequence central to growth and development. In a globalized era, these institutions require the attention of businessmen, practitioners, and policymakers. The chapter seeks to examine if the internationalization performance does vary according to firm size, and its link to the innovative performance in multiple dimensions along with conventional characteristics such as age and turnover. Theoretical research evidences the interest in understanding the patterns and determinants of the internationalization performance, given its importance in firm growth and survival; however, this strategical option brings advantages and problems. Empirical evidence demonstrates that the determinants do change according to firm dimension; estimations provide valuable insights about the connection between globalized operation and innovation, for the different organisations. © 2022 by IGI Global. All rights reserved.

  • 26
  • 131