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Publicações

Publicações por Belém Barbosa

2021

Travel motivations and constraints of Portuguese retirees

Autores
Filipe, S; Barbosa, B; Santos, CA;

Publicação
ANATOLIA-INTERNATIONAL JOURNAL OF TOURISM AND HOSPITALITY RESEARCH

Abstract
Retirees have been growing in importance as a consumer segment targeted by the tourism industry, namely because they can minimize the typical seasonality of tourism and increase its sustainability. This study aims to contribute to a more in-depth knowledge of retirees' behaviour and has two objectives: (i) describe tourist behaviour of seniors prior to and after retirement; (ii) identify and analyse retired consumers' current motivations and constraints towards tourism. Qualitative research was conducted comprising interviews with 40 Portuguese retirees. The results indicate a diversity of experiences regarding tourism activities both before and after retirement, evidencing that past experience stands out as a determinant of retirees' tourism behaviour. Moreover, three distinct segments of tourists emerge: the experts, the new tourists, and the non-tourists.

2023

Packaging-free practices in food retail: the impact on customer loyalty

Autores
Barbosa, B; Shojaei, AS; Miranda, H;

Publicação
BALTIC JOURNAL OF MANAGEMENT

Abstract
PurposeThis study analyzes the impact of packaging-free practices in food retail stores, particularly supermarkets, on customer loyalty.Design/methodology/approachBased on the literature on the impacts of sustainable practices and corporate social responsibility (CSR) policies on consumer behavior, this study defined a set of seven hypotheses that were tested using data collected from 447 consumers that regularly buy food products at supermarkets. The data were subjected to structural equation modeling using SmartPLS.FindingsThis study confirmed that packaging-free practices positively influence brand image, brand trust, satisfaction and customer loyalty. The expected positive impacts of brand image and satisfaction on customer loyalty were also confirmed. However, the expected impact of brand trust on customer loyalty was not confirmed.Practical implicationsThis article demonstrates how a competitive sector can reap benefits from implementing sustainable practices in the operational domain, particularly by offering packaging-free products at the point of purchase. Thus, as recommended, general retail stores (e.g. supermarkets) gradually increase the stores' offering of packaging-free food products, as this practice has been shown to have positive impacts not only on brand image, but also on customer satisfaction and loyalty.Originality/valueThis study extends the literature on the effects of sustainable practices on customer loyalty, by focusing on a specific practice. Furthermore, this study contributes to the advancement of research on packaging-free practices in retail by developing a research framework and providing evidence on the direct and indirect effects of this specific practice on customer loyalty.

2024

Effectiveness of ATM withdrawal forecasting methods under different market conditions

Autores
Suder, M; Gurgul, H; Barbosa, B; Machno, A; Lach, L;

Publicação
TECHNOLOGICAL FORECASTING AND SOCIAL CHANGE

Abstract
This study aims to test the forecasting accuracy of recently implemented econometric tools as compared to the forecasting accuracy of widely used traditional models when predicting cash demand at ATMs. It also aims to verify whether the pandemic-driven change in market conditions impacted the predictive power of the tested models. Our conclusions were derived based on a data set that consisted of daily withdrawals from 61 ATMs of one of the largest European ATM networks operating in Krakow, Poland, and covered the period between January 2017 and April 2021. The results proved that the recently implemented methods of forecasting ATM withdrawals were more accurate as compared to the traditional ones, with XGBoost providing the best forecasts in the majority of the tested cases. Moreover, it was found that the pandemic-driven change in market conditions affected the predictive power of the models. Both of these results seem particularly useful for improving the efficiency of ATM networks.

2025

Factors influencing employees' eco-friendly innovation capabilities and behavior: the role of green culture and employees' motivations

Autores
Qalati, SA; Barbosa, B; Ibrahim, B;

Publicação
ENVIRONMENT DEVELOPMENT AND SUSTAINABILITY

Abstract
Being a part of society, employees' behavior can't be ignored, and it must be encouraged to sustain nature for the upcoming generation. Following the resource-based view theory, this study aims to identify the factors influencing employees toward sustainable behavior. To meet the objectives, cross-sectional data were collected from employees of manufacturing companies, and structural equation modeling was used for the analysis. The study results show a positive effect of participative decision-making and employee motivation on employees' eco-friendly innovation capabilities and behavior. Additionally, this research reveals that employee motivation partially mediates the link between participative decision-making, eco-friendly innovation capabilities, and behavior. Furthermore, this research evidenced a positive moderation of green culture on the relationship between participative decision-making and eco-friendly innovation capabilities, evidencing that the relationship is stronger when the culture is high. This research contributes to the existing literature by providing a deeper understanding of the factors influencing employees' eco-friendly innovation capabilities and behavior. It highlights the significant roles of green culture as a moderator and employee motivation as a mediator, offering novel perspectives to both theory and practice.

2022

Entrepreneurial behaviors that shape performance in small family and non-family hotels during times of crisis

Autores
Kusa, R; Suder, M; Barbosa, B; Glinka, B; Duda, J;

Publicação
INTERNATIONAL ENTREPRENEURSHIP AND MANAGEMENT JOURNAL

Abstract
Recent economic and public health crises have posed important challenges to family businesses - particularly those in the hospitality sector. While sustaining a business, performance becomes critical; there is insufficient knowledge on the use of entrepreneurial behaviors in mitigating the impact of a crisis by family businesses. To help fill this gap, this study explores the configurations of entrepreneurial behaviors that lead to improved performance in small firms under crisis market conditions - particularly, risk-taking, innovativeness, proactiveness, flexibility, and digitalization. This study employs fuzzy-set qualitative comparative analysis (fsQCA). The sample consists of 117 one- and two-star Polish hotels that are comprised of both family and non-family businesses. The data was collected in November and December 2021. The results confirm the core role of risk-taking, proactiveness, and flexibility in increasing the performance of these small firms. However, performance outcomes depend on the configurations of the firms; differences between family and non-family businesses stood out. In family hotels, risk-taking is accompanied by flexibility as a core factor, and digitalization does not play an important role in achieving higher performance. Overall, these results contribute to the literature on organizational entrepreneurship (especially entrepreneurial orientation) as well as family business crisis management in the tourism sector. These findings offer implications for managers by indicating combinations of entrepreneurial behaviors that can help foster business performance.

2025

Wine tourism meets the metaverse: A case study

Autores
Barbosa, B; Singh, S; Yetik, T; Carvalho, C;

Publicação
Cases on Metaverse and Consumer Experiences

Abstract
Technological developments are presenting new ways for companies to organize their businesses and offer new products, services, and experiences to their customers. The Metaverse allows the participation and interaction of individuals in immersive experiences that merge virtual and real worlds. The adoption of metaverse platforms by companies worldwide is growing steadily, with the potential to change business in various industries, including tourism. However, the literature on the Metaverse applied to tourism is very scarce. This chapter addresses this gap by exploring a case study of the implementation of a Metaverse strategy by a Portuguese wine brand, Sandeman, as part of their wine tourism experience offerings. The case study is built on secondary data, observation, and interviews with tourists. © 2025, IGI Global Scientific Publishing. All rights reserved.

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