Abstract
On this paper we proceed to the analysis of the means of obtaining customer feedback through the Internet. Keeping demanding customers as well as attract new ones, has always been a major concern for the majority of the companies. Knowing what customers think is an important part of developing products and services, and differentiating factor against the competition. Obtaining customer feedback through the Internet can be considered more cost efficient and accessible, when compared to more traditional means. This work results from a study that identified the means of obtaining customer feedback, on the websites of the Portuguese companies with the biggest business volume.

Abstract
In this paper we intend to present an analysis to the means of collecting customer feedback through the Internet. Holding the current customers, as well as attract new ones, has been a very relevant concern to many organizations. Knowing their customers opinion is a decisive part of the product/service development. Collecting customer feedback through the Internet is considered to be simpler and economical when comparing to the traditional means of collecting customer feedback. This work is the result of a study that identified the means of collecting customer feedback present in the websites of the biggest Portuguese SMEs and biggest Portuguese enterprises in business volume.

Abstract
Human pressure is pushing many of our natural resources to their limits in various regions of the world. Optimize their use is an urgent need. The management of agro-industry has been aware of that need, seeking to improve the productivity and reduce waste throughout the production process, as well by increasing the distribution efficiency of their products. Information and Communication Technologies (ICT) can support the control/management of the process inputs and outputs in various activities. This article attempts to describe a complete mushroom production chain. The information system developed by the agro-industry company studied allows to acquire, in real-time, the information about what is being produced (quantity and type of mushroom), which products are to be delivered to the different clients and which should be the planning for the next few days. © 2011 AISTI.

Abstract
The relevance of the tourism industry to the overall sustainability of rural territories grows along with the demand for rural tourism destinations. Likewise, as the digital transition of rural tour operators takes place, their marketing initiatives also evolve towards a digital nature, which is why it is crucial to comprehend how the overall calibre of these activities might affect the perception of rural places, while also motivating tourists' travel intentions and, as a result, promoting the general sustainability of the destination. Thus, in this paper, we propose a novel conceptual model based on Delone and McLean's representative model of Information Systems Success Model, on Tan and Wu's arguments on tourism destinations' image relationship with tourists' visit intentions, and also on Verma's tourism destination brand equity concept. To validate the proposed model, an online focus group was developed involving several specialists whose opinions and perspectives corroborated the potential adequacy of the proposed artefact and, consequently, assumed its contribution and value. From this validation process, it was possible to highlight that digital marketing initiatives' overall quality influences both rural destinations' image and tourists' intention to visit these territories, that a positive image will trigger tourists' visit behaviour, and that these behaviours represent a valuable asset to rural destinations' global sustainability.

Abstract
Water scarcity is becoming an issue of more significant concern with a major impact on global sustainability. For it, new measures and approaches are urgently needed. Digital technologies and tools can play an essential role in improving the effectiveness and efficiency of current water management approaches. Therefore, a solution is proposed and validated, given the limited presence of models or technological architectures in the literature to support intelligent water management systems for domestic use. It is based on a layered architecture, fully designed to meet the needs of households and to do so through the adoption of technologies such as the Internet of Things and cloud computing. By developing a prototype and using it as a use case for testing purposes, we have concluded the positive impact of using such a solution. Considering this is a first contribution to overcome the problem, some issues will be addressed in a future work, namely, data and device security and energy and traffic optimisation issues, among several others.

Abstract
While lecturers who gave their testimonials to us admit that workloads in academia are extremely high they still accept to direct study cycles without receiving extra pay or any apparent benefits, besides added status and prestige. Similarly, students surveyed (n=69) also want to do socially responsible activity when they become executives, even though this may go against their evaluation (as profit maximizers) by shareholders. Is society and academia in particular becoming more altruistic? One might say that social responsibility is no longer an option, that informed consumers are looking to buy from socially responsible enterprises. One might also assume that in academia, which is a very hierarchical environment, that individuals initiating careers in academia are not in a position to decline invitations to coordinate study cycles. We do also, however, with our study, see evidence of something beyond the above more authoritarian reasons for wanting to do good in society. Individuals may genuinely want to contribute as more basic needs are increasingly fulfilled and individuals seek a higher and more worthwhile purpose in life. When asked whether social responsibility is a question of marketing, a number of students were divided on this issue. Just under one third answered neutrally, and over half answered neutral or disagreeing. The sample of students is interested in social responsibility - with over three quarters revealing a strong connection with social responsibility activity. Firms should not only seek profit, our students stated in majority, though seeking a profit is not seen by the majority to be a sign of being wicked. Previous studies on human motivation have emphasized how, in more advanced societies, needs follow a hierarchy and at the highest level one will find worthwhile accomplishment. What is novel is that this worthwhile accomplishment is not linked to material success but to wanting to do good in society. Further in-depth research is necessary into such change in society, towards a softer stance than that advocated by Milton Friedman in the 1970s, in his landmark paper defending that profit is the social responsibility of firms and that executives know nothing about solving the poverty problem or unemployment or inflation and so should stay away from seeking to solve these problems (rather, leave that to civil servants). We have found that change is upon us and that millennials want to play an active role in solving society's woes, so more research in this area is necessary to quantify the change and its effects.