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Publications

Publications by SYSTEM

2023

What's in it for me? The perceived investment value of business angels

Authors
Falcao, R; Moreira, AC; Carneiro, MJ;

Publication
INTERNATIONAL JOURNAL OF ENTREPRENEURSHIP AND INNOVATION

Abstract
Besides the extraordinary impact of Business Angels (BAs) as the leading contributors to fund entrepreneurship at the early stage, the value BAs perceive from their investment activity has not yet been fully explored. Based on a new holistic perspective resulting from marketing and consumer behaviour, this article builds on the concept of perceived investment value to create a new instrument that measures the overall value perceived by BAs in their investing activity. Data were collected through a survey questionnaire with 849 BAs from 79 countries. The instrument created was tested through Structural Equation Modelling. The results reveal that: (i) BAs are not purely financial investors and expect more than just money from their activity, as self-esteem, entrepreneurship, emotion and altruism are the main dimensions that explain angel perceived investment value (APIV), with economic and functional dimensions being the least influential; (ii) APIV positively influences their job satisfaction; and (iii) angels satisfied with their jobs are more likely to reinvest their money and engage in positive word-of-mouth. A multigroup comparison was implemented, validating the results for males and females, novices and veterans and light and heavy investors.

2023

THE INFLUENCE OF PERCEIVED VALUE AND BRAND EQUITY ON LOYALTY INTENTIONS. THE CASE OF PLANT-BASED BEVERAGES' CONSUMERS

Authors
Inês, A; Moreira, AC;

Publication
POLISH JOURNAL OF MANAGEMENT STUDIES

Abstract
The consumption of plant-based beverages has seen a substantial increase in Portugal, which reflects the consumers changing eating habits, due to their growing ethical and environmental concerns. This study takes into account a specific Portuguese brand of plant-based beverages and empirically tested, using the PLS-SEM technique, a conceptual model to analyze the impact of perceived value, brand equity and satisfaction on loyalty intentions of Portuguese plant-based beverages' consumers. Based on 216 responses to a survey questionnaire, both the perceived value and the brand equity of this plant-based beverage brand explain satisfaction and loyalty intention. Moreover, brand equity mediates the relationship between perceived value and satisfaction and loyalty intention being this indirect effect more relevant than the direct one.

2023

Sustainable and Green City Brand. An Exploratory Review

Authors
Moreira, AC; Pereira, CR; Lopes, MF; Calisto, RAR; Vale, VT;

Publication
CUADERNOS DE GESTION

Abstract
Although city branding is not new, the importance of sustainability and environmental demands is placing an enormous chal-lenge in city/place branding activities. As such, the aim of this article is to analyze how sustainable/green city/place branding is understood and what its main idiosyncrasies are. For that an exploratory literature review was implemented and 32 articles were analyzed. It is possible to conclude that there are three main strands covering the topic related to green, sustainable, and slow city (cittaslow) or place branding. Moreover, green resources are dealt with seeking to improve the image of the city, the quality of urban life, and the green spaces supporting the city as a tourism destination. Complementarily, sustainabil-ity embraces also economic and social aspects, which are not fully covered in the previous strand. Finally, the cittaslow perspective follows a sustainable perspective more closely than the green/environmental one. The three strands are very segmented and the stage of development is still in a growing up stage. The stakeholders play an important role in disclosing the natural resources, the environmental challenges for a city/place to develop a positive sustainable reputation. Finally, there is an important role from the public policy perspective to position the city as a green, sustainable place destination.

2023

Risk governance as a line of defense: Systematic review of hotspots for future research

Authors
Addae, JA; Mota, J; Moreira, AC;

Publication
COGENT BUSINESS & MANAGEMENT

Abstract
To forestall future financial crises, risk governance has been embraced as a line of defense. Therefore, this paper seeks to synthesize the risk governance literature, identifying gaps, and suggesting direction for future research, through a systematic literature review (SLR). Analyzing 151 papers from the Scopus and Web of Science databases, this paper finds a steady increase in academic work on risk governance. Using the theory, context, characteristics, and methodology (TCCM) framework, the study emphasizes the importance of chief risk officers, geographical context coverage, and effectiveness and regulation of risk governance. Methodologically, endogeneity issues are a major concern for researchers, agency theory (AT) being the most popular theory used. Finally, moderating and mediating variables that affect risk governance are identified as important but under-explored. While providing practitioners and policymakers with a framework, empirical testing is encouraged. The study contributes to SDG Goal 8, Target 10 of strengthening financial institutions and promoting a resilient financial system.

2023

Antecedents of Electric Vehicle Purchase Intention from the Consumer's Perspective: A Systematic Literature Review

Authors
Ivanova, G; Moreira, AC;

Publication
SUSTAINABILITY

Abstract
The growing demand for conventional internal combustion engine vehicles can aggravate the current energy and environmental crisis by presenting a higher dependence on fossil fuels and a higher level of greenhouse gases. The transition to electric mobility is a sustainable solution to mitigate the negative impact on the environment and energy security. In recent years, global sales of electric vehicles (EVs) have grown steadily; however, their worldwide market share is still less than 10%. The present study aims to improve and strengthen the knowledge base on consumer behavior toward EV purchases by investigating the antecedents of EV purchase intention, as well as their impact. This paper is based on a systematic literature review where 63 articles published between 1994 and 2021 were analyzed. The antecedents were classified into three main categories: consumer characteristics, EV characteristics, and EV-related policies. A summary model represents the impact information of each of the main antecedents. The descriptive results of the sample are also discussed. Finally, this study indicates directions for future research and recommendations for developing the most effective strategies and policies that will accelerate the transition to a more sustainable future.

2023

Workaholism Scales: Some Challenges Ahead

Authors
Goncalves, L; Meneses, J; Sil, S; Silva, T; Moreira, AC;

Publication
BEHAVIORAL SCIENCES

Abstract
Although extensively used in the academic literature, workaholism as a concept has been explained in different ways, which has influenced the development and use of some measurement tools. As such, this article aims to address the subject through a systematic study review focusing on articles where the main objective was to develop, adapt, or analyze the psychometric properties of a workaholism scale. The main purpose is to describe the state of the art concerning workaholism measurement tools, highlighting trends and research perspectives for further research. In essence, this study may serve as a summary and starting point for scholars interested in measuring workaholism. It was observed that the discrepancy concerning the definition of workaholism has resulted in scales that attempt to evaluate diverging conceptualizations. Moreover, each scale has been readapted when tested in different countries. For further investigations, it is important to converge the concept of workaholism and validate the scales across differing contexts, regarding the industry, culture, and country of the sample.

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