Abstract

Abstract
O conceito de cidades criativas envolve a existência de uma polis, geograficamente localizada, no espaço físico, com toda sua paisagem urbana, artefatos, pessoas, produções manuais e físicas. No entan

Abstract
Documenting software architecture is essential to preserve architecture knowledge, even though it is frequently costly. Architecture pattern instances, including microservice pattern instances, provide important structural software information. Practitioners should document this information to prevent knowledge vaporization. However, architecture patterns may not be detectable by analyzing source code artifacts, requiring the analysis of other types of artifacts. Moreover, many existing pattern detection instance approaches are complex to extend. This article presents our ongoing PhD research, early experiments, and a prototype for a tool we call MicroPAD for automating the detection of microservice pattern instances. The prototype uses Large Language Models (LLMs) to analyze Infrastructure-as-Code (IaC) artifacts to aid detection, aiming to keep costs low and maximize the scope of detectable patterns. Early experiments ran the prototype thrice in 22 GitHub projects. We verified that 83% of the patterns that the prototype identified were in the project. The costs of detecting the pattern instances were minimal. These results indicate that the approach is likely viable and, by lowering the entry barrier to automating pattern instance detection, could help democratize developer access to this category of architecture knowledge. Finally, we present our overall research methodology, planned future work, and an overview of MicroPAD's potential industrial impact.

Abstract
This review discusses the integration of intelligent technologies into customer interactions in organizations and highlights the benefits of using artificial intelligence systems based on a multimodal approach. Multimodal learning in marketing is explored, focusing on understanding trends and preferences by analyzing behavior patterns expressed in different modalities. The study suggests that research in multimodality is scarce but reveals that it is as a promising field for overcoming decision-making complexity and developing innovative marketing strategies. The article introduces a methodology for accurately representing multimodal elements and discusses the theoretical foundations and practical impact of multimodal learning. It also examines the use of embeddings, fusion techniques, and explores model performance evaluation. The review acknowledges the limitations of current multimodal approaches in marketing and encourages more guidelines for future research. Overall, this work emphasizes the importance of integrating intelligent technology in marketing to personalize customer experiences and improve decision-making processes.

Abstract
Recommendation systems can play an important role in today's digital content platforms by supporting the suggestion of relevant content in a personalised manner for each customer. Such content customisation has not been consistent across most media domains, and particularly on radio streaming and gaming aggregators, which are the two real-world application domains focused in this work. The challenges faced in these application areas are the dynamic nature of user preferences and the difficulty of generating recommendations for less popular content, due to the overwhelming choice and polarisation of available top content. We present the design and implementation of a Reinforcement Learning-based Recommendation System (RLRS) for web applications, using a Deep Deterministic Policy Gradient (DDPG) agent and, as a reward function, a weighted sum of the user Click Distribution (CD) across the recommended items and the Dwell Time (DT), a measure of the time users spend interacting with those items. Our system has been deployed in real production scenarios with preliminary but promising results. Several metrics are used to track the effectiveness of our approach, such as content coverage, category diversity, and intra-list similarity. In both scenarios tested, the system shows consistent improvement and adaptability over time, reinforcing its applicability.

Abstract
Phishing attacks aims to steal sensitive information and, unfortunately, are becoming a common practice on the web. Email phishing is one of the most common types of attacks on the web and can have a big impact on individuals and enterprises. There is still a gap in prevention when it comes to detecting phishing emails, as new attacks are usually not detected. The goal of this work was to develop a model capable of identifying phishing emails based on machine learning approaches. The work was performed in collaboration with E-goi, a multi-channel marketing automation company. The data consisted of emails collected from the E-goi servers in the electronic mail format. The problem consisted of a classification problem with unbalanced classes, with the minority class corresponding to the phishing emails and having less than 1% of the total emails. Several models were evaluated after careful data selection and feature extraction based on the email content and the literature regarding these types of problems. Due to the imbalance present in the data, several sampling methods based on under-sampling techniques were tested to see their impact on the model's ability to detect phishing emails. The final model consisted of a neural network able to detect more than 80% of phishing emails without compromising the remaining emails sent by E-goi clients.