Abstract
The main aim of this chapter is to study the digital touchpoints influencing customers' decisions in the five-star hospitality industry. This chapter adopted a qualitative methodology in the form of semi-structured interviews. The findings suggest the preeminent role of online travel agencies and hotel websites as the two most powerful touchpoints influencing the decision-making of the customer and serving as the principal means of making the reservation at the hotel. It also stresses the growing influence of customer-owned touchpoints, particularly user-generated content, in influencing customer perception. This research emphasizes the significance of personalized engagement in influencing customer satisfaction and loyalty. Overall, the study presents practical managerial implications for hoteliers, offering insights on how to effectively interact with customers at each stage of their journey, thereby enhancing both service delivery and overall guest experience. © 2025, IGI Global Scientific Publishing. All rights reserved.

Abstract
The transition to the water circular economy (WCE) requires several stakeholders' awareness, articulation, and action involving complex governance concerns. As a participatory approach to identifying problems, designing solutions, and implementing strategic actions, the co-creation process should support stakeholder involvement to adjust existing institutional arrangements to foster the WCE. This article designs and applies a co-creation process to analyse the perception of key stakeholders about institutional challenges for water reuse and explore their contributions to innovate policy, planning, and governance for the implementation of new water reuse technology in Almendralejo (Spain), Lecce (Italy), Omis (Croatia), and Eilat (Israel). The findings indicate that implementing a new water loop encounters complex institutional and production-related obstacles, which different stakeholders address in varying ways. Moreover, the proposed solutions to the on-site issues identified emphasise the need for actions that foster engagement and collaboration, particularly to enhance awareness, training, and regulation. Addressing these challenges associated with adopting new water loops, even when technical, may depend on non-technical solutions regarding the institutional framework. The co-creation processes highlight the importance of focusing on institutional arrangements and stakeholder awareness while implementing new water loops to ensure and promote symbiotic territories that consider the policy, producers', and users' strategies.

Abstract
PurposeThis study aims to identify and explore the factors affecting social entrepreneurial intentions considering an educational institution in Portugal. It also intends to determine the relevance of moderating factors in the antecedents and entrepreneurial intention of these students. Design/methodology/approachA panel of 177 undergraduate students enrolled in a social entrepreneurship course between the academic years 2018 and 2021 is considered. The data is explored quantitatively considering descriptive analysis techniques, correlational analysis and hypothesis testing. FindingsThe findings reveal that entrepreneurial intention depends on multiple individual, organizational and contextual dimensions. Students' entrepreneurial intention remains unchanged regardless of the student's profile. However, students' professional experience is a more relevant factor for the identification of organizational dimensions related to curriculum and critical pedagogy, while previous involvement in volunteer activities contributes to a higher prevalence of individual factors. Originality/valueTo the best of the authors' knowledge, this study is original in exploring the role of entrepreneurial intention and its antecedents considering a heterogeneous students' profile. It offers theoretical and practical contributions by extending the literature on social entrepreneurial intention that can be used by higher education institutions to offer specific training more focused on the student's profile.

Abstract
This article seeks to present an initiative to integrate a serious game into an entrepreneurship course, attended by tourism students, which enables them to have a more reliable and comprehensive experience of the multiple dimensions of this phenomenon. The study uses a mixed-methods approach to explore several dimensions of the impact on the use of the game by measuring student performance and conducting semi-structured interviews. The findings indicate that FLIGBY has helped the tourism students to have a more complete and reliable perception of the business reality and to practice their skills in a wide range of areas such as emotional intelligence, conflict management, time management, strategic thinking, or leadership. The results also indicate the development of analytical skills in the area of business management and viniculture due to the central theme of FLIGBY.

Abstract
Purpose This study aims to explore worldwide innovative solutions that have been proposed to mitigate the effects of COVID-19 pandemic on people's mental health. Design/methodology/approach A qualitative methodology is adopted, which performs an exploratory study considering the innovative projects identified by the Observatory for Public Sector Innovation framework. Additionally, the analysis of the relevance and characteristics of these projects are explored considering a multidimensional framework composed of five dimensions: novelty level; social need; improvement of society; sector neutrality; and level of emergence. Findings The findings reveal that the number of projects in the field of mental health is low, despite their strong relevance to their communities. These projects arise from a strong social need to protect especially the most vulnerable groups in this pandemic and involve a large number of partners in the public sector, business and civil society. The role of volunteering in the revitalization and growth of these initiatives is also recognized. Originality/value This study is relevant in both the theoretical and practical dimensions. It allows the exploration of these projects considering the dimensions of social innovation and offers practical implications that allow these projects to be replicated in other countries and regions.

Abstract
Micro-companies play an extremely important role in the economy being the main driver of economic growth. They contribute decisively for employability, business innovation and in reducing social asymmetries. This role of micro-companies in particular and, small and medium enterprises in general, is widely recognised in the literature. Nevertheless, the number of longitudinal studies that explicitly address the contribution of micro-companies to the European economy is reduced, and most of them are essentially reports produced by European and national agencies that analyse the importance of this phenomenon in their economies. This study intends to characterise the birth, death and survival rate of micro-companies in the European Union. The study adopts a quantitative and statistical approach in data analysis between 2008 and 2016, which allows us to characterise the evolution of these indicators and to understand which countries have the best and the worst performances.