Abstract
SchematicMaps are mainly used for depicting transportation networks. They are generated through a schematization process where irrelevant details are eliminated and important details are emphasized. This process, being manually performed by teams of expert designers, is expensive and time consuming. Such manual execution is unsuitable for the production of schematic maps for location-based services or ondemand schematic maps, as near real-time and user-centered properties are needed. This work proposes GeneX, a framework that can support the automated generation of schematic maps. The framework and the new algorithms developed were able to completely eliminate erroneous map point placement, and to decrease by 33% the contention for map point placement, producing schematic maps without human intervention in soft real time.

Abstract
Location-Based Services(LBS) are information services which are available through mobile devices inside a mobile network and can take advantage of the location of the mobile device. With the majority of the world population living in urban areas and using complex transportation systems, they can be used to assist people to use the public transportation systems more effectively and efficiently. This research aims to contribute to the improvement of LBS through the use of a new kind of a schematic map, called spider map that brings together geographic information in particular in its central location, or hub, with a schematic information of the overall transport network originating in the hub, including for instance relevant stops and their locations. These maps present an innovative layout that includes context information relevant for the users. They can be used to increase LBS user satisfaction and therefore increase the intention to use Public Transportation Services.

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The proliferation of complex service systems raises new challenges for service design and requires new methods. Multilevel Service Design (MSD) is presented as a new interdisciplinary method for designing complex service systems. MSD synthesizes contributions from new service development, interaction design, and the emerging field of service design. MSD enables integrated development of service offerings at three hierarchical levels: (a) Designing the firm's service concept with the customer value constellation of service offerings for the value constellation experience; (b) Designing the firm's service system, comprising its architecture and navigation, for the service experience; and (c) Designing each service encounter with the Service Experience Blueprint for the service encounter experience. Applications of the MSD method are described for designing a new retail grocery service and for redesigning a bank service. MSD contributes an interdisciplinary service design method that accommodates the cocreative nature of customer experiences and enables experience integration from the design of the service concept through the design of the service system and service encounter.