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Publicações

Publicações por HumanISE

2019

Interactive comment on “Inter-comparison study of atmospheric 222 Rn and 222 Rn progeny monitors” by Grossi et al

Autores
Barbosa, S;

Publicação

Abstract

2019

Technology as a didactic method of language teaching An approach to the impact, advantages and future

Autores
Rocha, S; Paula, S; Au Yong Oliveira, M; Branco, F;

Publicação
2019 14TH IBERIAN CONFERENCE ON INFORMATION SYSTEMS AND TECHNOLOGIES (CISTI)

Abstract
The current study has as its objective to analyse how the study of languages is affected by new technologies. The way of teaching as well as the learning process are not the same as in older times, so we think that it is important to analyse the phenomenon. There are several advantages to the use of technology, and the future heralds even greater evolution. The effect of technologies on teaching has been very significant and even university professors resort to the usage of websites or other technological tools. The concept of innovation is not only associated to information and communication technologies, but also to the process and innovative supply of methods of access to knowledge. Therefore, associating innovation to the teaching of languages is something completely acceptable, since the usage of technological resources is a form of innovating. Because the final objective is to find a coherent response that indicates what is currently happening in the world of education concerning languages, primary data was obtained via a total of eleven interviews answered by young language students and professors. With this study, we conclude that technologies will continue to have an impact on the future of teaching. There is a general consensus concerning the relevance of obtaining better academic results. Therefore, it is necessary to recognize that learning becomes more facilitated with technology because there is easier access to information.

2019

The impact of the digital economy on the skill set of high potentials

Autores
Leite, MP; Mihajlovski, T; Heppner, L; Branco, F; Au Yong Oliveira, M;

Publicação
Advances in Intelligent Systems and Computing

Abstract
Hiring outstanding employees is the goal of every company. Digitalization impacted the way companies work and the environment they are surrounded by. Considering this change, employees are facing new challenges for which a concrete skill set is needed. By conducting qualitative interviews, a distinct skill set required by companies was identified. The outcome is that soft skills moved to the forefront, playing a major role when coping with the digital future. In a further step, recommendations for talent management regarding recruitment and development of high potentials are given. With the implementation of technology and the adaption to the human resources perspective, companies will be able to master digital transformation. © Springer Nature Switzerland AG 2019.

2019

The strategy of josefinas: Building a well-known brand through social media

Autores
Inês, A; Pires, P; Carvalho, A; Santos, L; Branco, F; Au Yong Oliveira, M;

Publicação
Advances in Intelligent Systems and Computing

Abstract
The Internet has changed the way people and businesses communicate. Social media is now seen as a marketing tool, as it influences the promotion of products and helps to raise brand awareness and recognition. Indeed, companies now want to build long-term relationships with clients through online channels, as they are more convenient, faster and reach a greater public. Our article emphasizes the role of social media as a driving force to promote online businesses and build a well-known brand. However, to build and manage customers’ relationships and loyalty, brands need to develop an online communication strategy that will help to promote the brand. Our case study focuses on the success story of Josefinas, a Portuguese luxury shoe brand. It was created exclusively online and became a well-known brand due to social media and digital influencers. However, is it enough for businesses to be online? To answer this question and to analyse the major role social media played in building Josefinas, our study involved two interviews and the analysis of secondary data. © Springer Nature Switzerland AG 2019.

2019

The Use of LinkedIn for ICT Recruitment

Autores
Pinho, G; Arantes, J; Marques, T; Branco, F; Au Yong Oliveira, M;

Publicação
Advances in Intelligent Systems and Computing

Abstract
LinkedIn is undoubtedly a market leader when it comes to social networks that are aimed for professional use, demonstrating over time that it is a highly valued instrument used by recruiters, as well as a successful way to complement/replace organic recruitment. One of the areas with the most current demand and specific requirements/skills is Information and Communication Technologies (ICT) and, as in all scientific fields, there is a huge focus on recruiting the best candidate in the shortest time possible. The key goals of this article are to understand the relevance of LinkedIn use by an ICT recruiter taking into account the specific requirements/skills often desired by companies, to perceive if ICT students and workers with an updated LinkedIn profile are contacted by recruiters, and comprehend if it is true to say that recruitment via a social network is faster and does not detract from the quality of the hired candidate, compared with organic recruitment. A survey was performed focusing on students and workers in the ICT field and two semi-structured interviews were conducted in a consulting firm as well as in a software house. The results obtained suggest that LinkedIn is an essential recruitment tool for the ICT companies/consulting firms, but it is important to emphasize that most companies combine organic recruitment with LinkedIn recruitment. In our study, 89% of the respondents with an updated LinkedIn account have already been contacted by recruiters, proving that LinkedIn can certainly increase the probability of being hired. © 2019, Springer Nature Switzerland AG.

2019

Could children be influenced by technology? An exploratory study in Portugal

Autores
de Lemos, CM; Oliveira, CMP; Neves, SAC; Teixeira, VMMM; Branco, F; Au Yong Oliveira, M;

Publicação
Advances in Intelligent Systems and Computing

Abstract
The purpose of this work was to collect information about how technology influences children nowadays, in Portugal, an intermediate technology country in the European Union. The methods used were interviews and questionnaires presented to children (a total of 38 children), parents (15 parents) and teachers (three teachers) in order to find out how they feel about today’s technological devices and how they think they can influence the society of the future, and whether they have a negative or positive impact or both. The methods selected were seen to be the best to obtain the desired answers, because public opinion is assuredly a good way to receive feedback about various contemporary products and phenomena. The conclusion was that every child in the sample owns digital devices and this influences them mostly in a positive way, in the opinion of their parents and teachers. Technology can also influence them in a negative way, but only if used so much that it becomes an addiction, affecting the child’s attention in school, as well as their daily activities. The motivation to do this research study was mainly that one of the authors has four children and can see the profound changes inflicted in them by technology versus older generations and thus an exploratory study into technological change brought on by devices, gadgets and social media was decided upon. © Springer Nature Switzerland AG 2019.

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