Kamalanathan Ganesan

Abstract
One of the major barriers for the retailers is to understand the consumption elasticity they can expect from their contracted demand response (DR) clients. The current trend of DR products provided by retailers are not consumer-specific, which poses additional barriers for the active engagement of consumers in these programs. The elasticity of consumers' demand behavior varies from individual to individual. The utility will benefit from knowing more accurately how changes in its prices will modify the consumption pattern of its clients. This work proposes a functional model for the consumption elasticity of the DR contracted consumers. The model aims to determine the load adjustment the DR consumers can provide to the retailers or utilities for different price levels. The proposed model uses a Bayesian probabilistic approach to identify the actual load adjustment an individual contracted client can provide for different price levels it can experience. The developed framework provides the retailers or utilities with a tool to obtain crucial information on how an individual consumer will respond to different price levels. This approach is able to quantify the likelihood with which the consumer reacts to a DR signal and identify the actual load adjustment an individual contracted DR client provides for different price levels they can experience. This information can be used to maximize the control and reliability of the services the retailer or utility can offer to the System Operators. (c) 2021 Published by Elsevier B.V.

Abstract
Providing a price tariff that matches the randomized behavior of residential consumers is one of the major barriers to demand response (DR) implementation. The current trend of DR products provided by aggregators or retailers are not consumer-specific, which poses additional barriers for the engagement of consumers in these programs. In order to address this issue, this paper describes a methodology based on causality inference between DR tariffs and observed residential electricity consumption to estimate consumers’ consumption elasticity. It determines the flexibility of each client under the considered DR program and identifies whether the tariffs offered by the DR program affect the consumers’ usual consumption or not. The aim of this approach is to aid aggregators and retailers to better tune DR offers to consumer needs and so to enlarge the response rate to their DR programs. We identify a set of critical clients who actively participate in DR events along with the most responsive and least responsive clients for the considered DR program. We find that the percentage of DR consumers who actively participate seem to be much less than expected by retailers, indicating that not all consumers’ elasticity is effectively utilized. © 2019 by the authors.

Abstract
Engaging the residential consumers and providing the best tariffs for their randomized behavior is one of the major barriers to demand response (DR) implementation. Additionally, DR offers submitted by aggregators or retailers are not consumer-specific, which turns it even more difficult for the engagement of consumers in these programs. In order to address this issue, this paper describes a methodology based on causal inference between dynamic DR tariffs and observed residential electricity consumption (resolution of 30 minutes) to estimate consumers' consumption elasticity. Ultimately, the aim of this approach is to aid aggregators and retailers to better tune DR offers to consumer needs and so to enlarge the response rate to their DR programs. © 2019 IEEE.